![How Apple tricks our brains into accepting high prices [Cult of Mac]](http://grahambower.com/wp-content/uploads/2019/06/art-black-and-white-blur-724994-780x560.jpg)
by graham | Jun 14, 2019 | Technology
During the WWDC 2019 keynote, most of Apple’s latest creations drew enthusiastic applause, with one notable exception. The price of Apple’s new Pro Display XDR elicited a somewhat cooler response. But considering just how expensive the monitor is, the fact that it got...
![Why SwiftUI might be the biggest thing to come out of WWDC [Cult of Mac]](http://grahambower.com/wp-content/uploads/2019/06/swift-ui-1080x675.jpg)
by graham | Jun 7, 2019 | Technology
Apple lavished attention on all its platforms at WWDC this year. We even got a first look at the all-new Mac Pro. But another announcement, which didn’t grab so many headlines, may prove to be the most important thing to come out of this year’s developer conference:...
![iOS 13 wish list: Giving health & fitness a workout [Cult of Mac]](http://grahambower.com/wp-content/uploads/2018/04/workout-buddy-1080x675.jpg)
by graham | Jun 1, 2019 | Fitness, Technology
WWDC is less than a week away and there are already plenty of rumors doing the rounds on what new features Apple has in store for iOS and watchOS. Dark mode, a refreshed Reminders app and a new Find My app all look set to make an appearance. But will Apple also be...
![How to build muscle with Apple Watch [Cult of Mac]](http://grahambower.com/wp-content/uploads/2019/05/build-muscle-1080x675.jpg)
by graham | May 27, 2019 | Fitness, Technology
If you diligently close your Activity Rings every day in the hope of getting ripped like The Rock, you are going about it all the wrong way. Apple’s Activity app focuses on cardio conditioning and burning calories. Which is great for losing weight, but irrelevant if...
![Get in shape for your beach vacay with Apple Watch [Cult of Mac]](http://grahambower.com/wp-content/uploads/2019/05/hit-the-beach-1080x675.jpg)
by graham | May 21, 2019 | Fitness, Technology
Summer is almost upon us.* If you’ve been training hard all winter to look awesome in a Speedo on the beach, then you can totally skip this post. Still here? That’s cool. Because in this post we’ll look at five awesome ways your Apple Watch can help give your body a...
![What is your Apple Watch trying to tell you about your health? [Cult of Mac]](http://grahambower.com/wp-content/uploads/2019/05/sinus-1080x675.jpg)
by graham | May 10, 2019 | Fitness, Technology
If you’ve been wearing an Apple Watch for a while now, chances are you have built up a huge amount of data related to your health. But do you know what it all means? What exactly is that wrist-mounted technological marvel trying to tell you? All those different stats...
